Motion graphics are everywhere such as TV spots, movies, Internet videos, and mobile devices. The development of motion graphics enables companies to communicate with some of the most cutting-edge methods in digital media today. For businesses across industry sectors, it is an effective way to build and maintain brand relationships.
Creating branded motion graphics or video for your business can be as simple as an interview with your company’s employees or its MD with some nice post production graphics, uploaded online to video sites or to your own webpage.
What is it?
Generally speaking motion graphics are multiple elements such as info graphics, live footage, photography, type, 3D, etc., all put together to make a message not only memorable and clear but to give it that ‘amazing’ feeling.
Now, online animated videos are no longer a ‘nice-to-have’ marketing tool, but a ‘must-have’. With animation viewers retaining 58% more information than viewing just images with black and white text (as cited by torpedogroup.com).
1) Makes products and companies more noticeable.
2) Gets a bigger audience and keeps the marketing peeps happy as the motion graphics can be shown on televisions, billboards and the internet which also includes mobile devices.
3) Don’t need to hire actors, studios, locations etc. Big bang for your buck.
4) With the write creative directors possibilities are limitless.
Get your message out there and tell your story in the most captivating way possible.